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HARD

SHINee

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Album
HARD - The 8th Album
Released
2023
Genres
k-pop
Length
2:57
Tempo
92 BPM
Label
SM Entertainment

About this song

"Hard" is the lead single from Shinee's eighth Korean-language studio album, released in 2023 to mark the group's 15th anniversary. The group chose it over the agency's pick "Juice" because they felt a hip hop track would be a new experience for them. It is a hip hop dance song written by Kenzie that blends boom bap, R&B and 90s hip hop.

What it's about

The song's lyrics include the catchphrase "We go hard" and reflect the group's determination to face challenges without giving up and to trust their own beliefs.

Summary written with AI, based on the song's Wikipedia article. Sources: en.wikipedia.org

Fun facts

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